Sustainability Product Claims ESG

Green and eco claims about products have become more prevalent in recent years, but so has the scrutiny by consumers and law makers. Making misleading or false claims about a product can be a breach of consumer protection laws and/or advertising codes, and result in consumer complaints, enforcement action and damage to reputation.

We have been advising businesses for many years on consumer protection laws, environmental laws and sales laws and have seen a marked increase in sustainability and eco claims by businesses across all sectors from food to financial services.

We work closely with clients to ensure they understand the legal and regulatory environment and to guarantee claims are accurate and can be substantiated to avoid any allegations of green washing.