A symbol, word, or phrase that is used to identify and distinguish a product or service from those of other manufacturers, businesses or providers. The Intellectual Property Office of Ireland provides that a trade mark may consist of “words, (including personal names), designs, logos, letters, numerals or the shape of goods or of their packaging, or of other signs or indications that are capable of others.” It can be registered and legally protected to prevent others from using it without permission.
